Tag Archives: Novartis

Novartis hopes Kisqali data will help narrow gap to blockbuster rival

ZURICH (Reuters) – Novartis has released data showing sharply improved overall survival rates for its breast cancer drug Kisqali, which the Swiss drugmaker hopes will help it chip away at the dominance of Pfizer’s blockbuster Ibrance. FILE PHOTO: The logo of Swiss drugmaker Novartis is seen at its headquarters in Basel, Jan. 25, 2017. REUTERS/Arnd… Read More »

GSK and Novartis liniment marketing misled Australian consumers: court

SYDNEY (Reuters) – The Australian subsidiaries of British drugmaker GlaxoSmithKline and Swiss drugmaker Novartis misled customers and broke the law by promoting identical liniments as though they could treat specific ills, an Australian court found on Friday. FILE PHOTO: The GlaxoSmithKline (GSK) logo is seen on top of GSK Asia House in Singapore, March 21,… Read More »

Did Novartis hand out kickbacks or host educational dinners? A jury may decide

Kickbacks, $ 10,000 dinners and Hooters. Details that sound pulled from an episode of Billions are key accusations in a federal lawsuit against Swiss drugmaker Novartis that could face a jury trial after a district judge’s order Monday. U.S. District Court Judge Paul Gardephe refused Novartis’ request for summary judgment in an 8-year-old lawsuit accusing… Read More »

Novartis puts AI on the job to help reps say the right things to the right doctors

SAN FRANCISCO—Artificial intelligence is a big buzzword in R&D right now, but at Novartis, it’s hard at work in the sales department, too. Amid far more meetings with digital companies at the J.P. Morgan Healthcare Conference this year, Novartis’ pharma CEO Paul Hudson said he expects 2019 to be the “beginning of the tech disruption” for… Read More »